Multifamily Call Tracking

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What is Multifamily Call Tracking?

Multifamily call tracking or reporting is a feature where you can track important call details. This page allows you to see your number of answered and received calls as well as first time calls and average call duration. Now you can discover how many people are calling you on a regular basis, and what your response time is. Similar to the Multifamily Dashboard, you can adjust the time frame that you are viewing. In this example, we are looking at call interactions between November 23rd and December 23rd.


Beneath the Call Stats you can view your latest call details. This shows you the date and time, who called, the call source/source type, and the phone number. It even lets you know if it was the first time that person has called, any keyword, the duration and the device type if detected. This is extremely useful information for your sales team.

There are also many other useful call tools within the Multifamily Clients software. The Manual Call Event tool is a function that essentially allows your call to be on queue, so that when an assigned user logs in, they can see their call list as well as utilize the call function to call through the list. Manual calls can be implemented as steps in a campaign as well in order to tell a team member to call a certain lead at a certain step.


You can also make calls directly through the software. No one likes to give out their personal phone number. Well, Multifamily Clients allows you to disguise your number, and not even use your phone at all! Using your computer Software as a “softphone” for outbound calls is an excellent way to communicate with leads for one-time calls or for calling through lists. You can just choose the phone number you want to call numbers that you have set up in settings. Simply type in the phone number you want to call, and click call. To do this, you need to have your speaker on with your microphone so you can hear them and communicate.


Another important feature is call recording. If your call recording option is on mode, you can listen and track your calls in the Conversations section for each lead/customer. You may want to record calls to be able to re-listen to them for quality assurance, or to remember what you discussed previously. To ensure you have call recording enabled, Go to Contacts and choose the contact you wish to listen to a recorded call with.

Calls can also be used in campaigns. You can use the Call Event feature in a campaign to automatically have the "App" call the customer when that step is reached in the campaign. If the lead answers, it will connect to the assigned user’s phone.


You should then add a Voicemail Event after the Call Event in case they don’t pick up. If you use a Voicemail Event after a call, the lead/customer will receive the pre-recorded voicemail in the event that they do not answer. After the event is created, all you have to do is upload an MP3 or .wav File to the Voicemail Event.


Finally, the Multifamily Clients software has the ability to notify you when new leads come in or sales are made. When this happens, a whisper message can be sent to you to keep you updated in real time. This is a short message, which only you hear on your end of the line when a call is connected with a lead. This feature can help you best serve your customers and have context for a call.


Multifamily vendors are paying with time and money to solve the client acquisition problem, but we have solved the problem with software at a fraction of the price. We are offering the same campaigns we’ve used to get more than 2 million units in multifamily, and we're offering them to vendors that want to get even more clients.


The Multifamily Clients software is a centralized communication hub where you can interact with clients all in one place (Includes text, email, Facebook messenger, phone calls, etc. in one software). 2-way business texting and SMS bots as well as Multifamily Sales Automations are key to gaining more leverage, and call tracking is just one part of it.


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